How Tech And App Development Is Revolutionising The Fashion Industry?

The most popular of trends are getting a more vigorous push because of fashion technology! The wondrous amalgam of style, trends and the most updated, latest tech is changing the face of doing business for the better. We all are part of this stylish tech revolution!

People have newer, better options for almost everything and the fashion industry isn’t lagging either. Designers, retailers and brands have come to realise the possibilities the tech game has to offer them! It is lucrative, trendy, convenient, nom-complex and doesn’t take much time.

Everyone enjoys swiping through a number of the most fashionable trends — apps and tech solutions have given a unique window to all brands and designers. They have made them accessible to users and, in turn, have increased their reach. Fashion-tech is one example in this context and it is thriving!

There are many applications in both stores — Android and iOS — giving users a satisfying experience through their smartphones. Talk about delivering the desirables without skimping on convenience and ease, right!

Let’s learn more about the titular aspect and become fashionably knowledgeable!

What is fashion technology?

As the name suggests, fashion-tech is that point where our clothes and clothing patterns, styles, etc., get influenced by technology. It is everything from clicking a picture of a great piece of clothing or style, using Google to find it and buy, to clothes with self-cleaning properties!

It is the application of different innovative and disruptive technologies in various arms of the fashion industry.

Without a doubt, this trend is changing the way people consume and produce fashion! It is:

- evolving development and design cycles,

- coming up with solutions like 3D garment printing,

- enabling stronger relationships between designers and consumers

- empowering recycling processes,

- giving recognition to products online and it isn’t time taking anymore!

The style industry is becoming more agile with this tech. We now have awe-inspiring options to address waste management problems. Several start-ups are successfully managing waste and making toys, t-shirts, jeans, hats, etc. out of used plastic and other non-recyclable products!

For example, Waymore makes premium high-quality t-shirts made from recycled polyester fibres. Each of their t-shirt is made using ten recycled plastic bottles!

How is this tech useful in different domains!

• Design
  Modern tools and new materials are helping designers create pieces and styles which were earlier considered near impossible! In addition, tech-tools offer ways to preview the final product before it actually goes for production.
  Last-minute changes can be easily incorporated. This expedites the entire process and helps avoid wastage of effort — an inevitable situation in case of post-manufacturing dissatisfaction! Thanks to Artificial Intelligence that helps the creators mix colours, patterns, styles, etc., that customers find attractive!
  Digital design tech has opened up a plethora of choices for designers. They end up saving time and eliminating physical barriers. The creators can now experiment freely, have 3D visualisations, make corrections wherever necessary with no added cost.
  Adding cherry on top is the fast and efficient method to make such products reach the masses — the internet! Talk about excellent benefits for both sides!
• Advertising
  Yes, the pandemic was disastrous, but it opened an entire universe — the virtual world of interaction! Meetings and discussions can now take place on virtual meet apps. This way, the technological infusion of media, advertising, fashion takes place irrespective of where you are!
  
  There is no need to set a date or time for professionals to be physically present in an office — the discussions and brainstorming can take place with them online. Along with that, Virtual Reality is offering wondrous solutions to the fashion domain!
  For instance, Gucci has options for its customers to experience AR-ready shops online. Also, Burberry now proffers customers to try products before buying them using their VR and mixed reality glasses!
  Such tools do the promotion of the brand and create a buzz!
• Fashion Retail
  Large data sets are proving to be of immense help to the titular industry, especially the start-ups here. With the help of AI, it is possible to analyse vast amounts of data quickly and learn about consumers’ preferences, purchasing patterns, etc.
  All this is helping marketplaces to keep track of the consumers’ choices, what they like, dislike, etc. The new ‘curating algorithms’ and ‘discovery platforms’ are enabling creation of the recommendation engines, further helping online stores!

To come to a conclusion

It is quite obvious that the future of fashion-tech is bright and will offer even finer options in the near future. The best part is that such options are not just tools for the namesake; they provide solutions in different domains and industries. This makes them dependable and effort-worthy — a necessary mixture for any product to fare well!

What you need to internalise is — TIMING! Yes, this is the right time to explore this field and take your entrepreneurial game notches higher!
There are 3D garment designs, digitally tagged threads, intelligent clothes using nanotechnology, AI usage in product recognition and so much more!!

Remember, every domain which a favourite presently was once an unchartered territory. Only the ones who explore and those who are early birds reap the maximum benefits. Therefore, ensure that you aren’t a laggard!

Make hay while the sun shines and move ahead by reaching out to field experts and developing fashion technology solutions for people. The time is right, dear readers — make the best out of it!